Wednesday 28 December 2011

ASSIGNMENT 2; CREATIVE STUDY, FCM ESSAY (Week 11)

         FCM can stands for Fat Cow’s Milk, maybe Fastest Car’s Machine or it can even stands for Faulty Copycat Maniac. Obviously that was only jokes, few words to catch your interest in reading the thousands of words in this essay. Back to the serious side, FCM is the suffix of Faculty of Creative Multimedia. It is a part, one of the overall four faculties in Multimedia University, in Cyberjaya campus. This faculty is not present in Melaka campus. In the official website of FCM, http://creative.mmu.edu.my/, it stated that FCM integrates academic study with extensive creative digital technology production work. This proven approach has placed Multimedia University at the forefront of Malaysian creative multimedia education. The faculty main objective is a specific purpose; that is to produce digital content designers. We cannot deny that these globalisation days are driven by the power of knowledge and information. Realized by that fact, FCM came out with a theory, 'content is king' upon which 'form' heavily relies to preserve its significance. FCM covers all stage of creative education except Diploma level, started from Foundation level, Undergraduate level and postgraduate level.
         I can say that FCM is the most popular faculty in the Cyberjaya campus. It is not because the quantity of student participated in the course offered in the faculty itself. It is because the Creative Multimedia aspects that is so sought-after by the government to create the future of  Information and Communication Technologies ( ICT ) in Malaysia after MSC (Multimedia Super Corridor) was built.                                                  [sitiraihan1112701447]
        
         Faculty of Creative Multimedia was established back in the year 1997 and it was the first kind of faculty that offers various types of course that is related to the multimedia field for degree in the Malaysian education. In June 1999, Faculty of  Creative Multimedia together with other faculties in the Multimedia University was officially launched by the fourth prime minister of Malaysia, Dato’ Seri Dr. Mahathir Bin Mohamad in Cyberjaya, Selangor. This Faculty is supervised and run by the dean of the Faculty of Creative Multimedia, Professor Harold Thwaites.  Not long time ago, this faculty was named Media Arts and Sciences before it was changed to Creative Multimedia. The changes in the name obviously shows that creativity is the backbone to the production of art stuff, as the word “Science” in the former faculty name seems kind of run a little bit from the normality of creative thinking that is not bound with logical thinking.
          Faculty of Creative Multimedia is a rigid name in education as it helps students in the faculty to create and form something that is new based on different point of view on the subject by using the combination of various types of media form. Thus, this has made the Multimedia University the front-line of education in Malaysia. The faculty high reputation is to ensure that every graduate have many opportunities and received many request from employers in the multimedia world. Fourteen years after Faculty of Creative Multimedia was launched, there are many stunning achievement by students who received recognition locally and internationally.                                                                                               [farzuraazreen1112701254]
         
         The Faculty of Creative Multimedia can be considered the strong point of Multimedia University. The foundation program held for this course takes up about RM10,000 or more, and takes about a year to complete. It is also called the “alpha year”. Consisting of both local and international students, the faculty makes a total of about one or two hundred students at most, most of who took this course for their own interest in the entertainment or advertising industry. During the foundation program, students are taught the basics of becoming an artist at all aspects. Even as the “seed before the flower”, students are carefully treated as professionals to make the best of their work as possible.
        Picking up the pencil would earn them the title of an artist, and taking creative shots would make them a photographer. Before you know it, these students are and could be making, at most, around RM3000 at this very level- the salary of a full-time worker. To make up for the lack reference of books in this course, students take practical approach to achieve their respective goals. Therefore, the alpha year of the Creative Multimedia not only excel at its purpose to create an artist, it also gives students opportunities to have fun at making their assignments. Even without the basic skills of creativity, one can easily and efficiently learn the tips and tricks to generate ideas in the foundation program. Within the year, students find their identities and strong points, before they advance into their degree program, or also known as the beta year.                                                                      [nurdiananatasya1112700522]
            
         Upon completing the foundation programme, one can further their studies more to the degree courses or undergraduate programmes that the faculty of creative multimedia prepared in Multimedia University .  There are five major courses that the Faculty of Creative Multimedia prepares and there are Digital Media / Media Arts , Animation and Visual Effects , Advertising Design , Interface Design and lastly , Virtual Reality . Each respected courses has their own perks and Multimedia University provides tons of facilities and equipment for all the students who are studying their respected courses.
         Digital Media or Media Arts is a degree programme where students will learn how to create newly found forms of art of communication using the technologies of computers. This undergraduate programme is for those who are really into computer programming or anything that is related whatsoever to computer and uses them in a creative manner. As for  Animation and Visual Effects , it is a programme for those who are into making still drawings come to life as they master the art of digital animation as well as getting a good sense of design . 
        Other than that , there’s also Advertising Design . Advertising Design is a programme to show each student’s ability to advertise a certain item in a creative manner in order for the item to be sell well. Students will be taught how to produce something that can be in demand .Interface Design is a programme whereby students will learn the art of producing a creative and cutting – edge clarification for Information and Communication Technology. Lastly , Virtual Reality offers programmes such as creating real life animation with designs that are creatively made .                                                                       [rajaintansuraya1112700165]
           
        After undergraduate programmes in degree, the students can choose whether to continue their studies into master level and then goes to PhD level. Postgraduates programmes in Multimedia University offered three master programmes and one PhD programmes such as Master of Science in Creative Multimedia, Master of Knowledge Management with Multimedia,  Master of Multimedia for e-learning technologies and Doctor of Philosophy (PhD) in Creative Multimedia. Through all those programme, Faculty of Creative Multimedia actually helped the student to improves their creativity and ability on studies which to be comfortable with reality of multimedia IT after graduate and also develop student fundamental skills to help their career prospect to make them as a professional worker.
        Those who earn master in Faculty of Creative Multimedia courses has a high chances in being accepted in the industries, well some of the job prospect with high level of yearly income are easily increase just bases on their knowledge and ability of creativity.Creative Multimedia courses has open a large employment opportunities around the world through the internet and others media. Multimedia University had research there’s a lot career prospects that suitable with this course which is something related such as Multimedia Content Manager,  Film Director, Animation Director, Animator, Advertising Consultant, Art Director, R&D Product Designer, Interface Designer, Instructional Designer, Multimedia Designer, Multimedia Trainer, Web Designer, Immersive Content Consultant, Simulation Designer, Graphic Designer, Entrepreneur or Cyberpreneur, Virtual Environment Designer and others career about multimedia.                                                                                                        [nurilyakhairiah1112700340]                                                                                                                       
          Multimedia has been with us for a long, long time that its significance is a must to use in various fields. In Creative jobs, such as illustrator, graphic design, game developer, and animator, multimedia has helped in producing so many outstanding masterpieces. Even in business or in any other presentations, multimedia is the best tool to explain the data or information effectively and fast to other people. Frankly speaking, multimedia has benefited us in a very positive and creative way, bringing entertainment as close as possible to our heart and makes our life easier than the ancient time. Finding Nemo, Despicable Me, Wallace and Grommit, are the nearest example of movies that could be seen on how the directors creatively create the characters, the plot, the settings and the most importantly the morals behind each and every story that perfectly can be understood by innocent toddlers.
          And as the human population increase every year, the competition between creative people also grew rapidly. This shows that the knowledge of creativity and multimedia is priceless and limitless. They had to compete with each other, making a distinctive uniqueness and rare skills just to be different and extraordinary from others. These issues are not only happen in artists and designers world but also in business area. Thus, young generations and professionals have to do endless research, practices, efforts and more sleepless nights to maintain their position. In certain fields, such as animation in 3D, they need a longer time to complete their goal that sometimes consume more than a year just to produce a 2 hours movie.  Commitment and teamwork are crucial in every employee to overcome any difficulties.
         However, when people are too creative, they sometimes use it in a wrong way. Hackers, viruses, pornographic materials, and to name a few, were all done by those of higher intellect in multimedia and technologies. It’s hard to believe we have these kinds of people living in our community, but this is the reality that we need to change. This bad influence, if we let it slip away, it will crush the whole system of creativity itself as youngsters will drown in never ending fantasy and entertainment. Just like how drugs can destroy the human if overdose. Besides, the higher cost in creative multimedia education and materials are basically money consuming that only certain students can apply this course especially those who are wealthy enough to apply.                                                                                                    [nurhanisah1112700468]
       As shown by the above statements, the Faculty of Creative Multimedia (FCM) is definitely one of the most popular courses in Multimedia University (MMU), especially since the demand for multimedia is always increasing as the years go by. So far, MMU strives to produce quality education for its students and thus, results in producing many successful graduates who contibute greatly to society in the field of arts and multimedia.
        Despite the lack of textbooks to guide the students, MMU's FCM manages to create creative students through the usage of a "hand-on" experience, therefore encouraging their creativity without copying other people's ideas and providing them with valuable experience to prepare them for their future in the wide world of art and multimedia industry. This will help to prevent them from being overrun by the highly competitive people found in the industry and to have their voices heard and acknowledged by their employers and co-workers.
         However, despite it's popularity, learning Creative Multimedia is very expensive, as many materials and programs are required to do the projects and assignments given out by the lecturers.Some even decide to misuse their abilities to harm others, by hacking and creating harmful virses, as mentioned previously. Overall, FCM is a great faculty to learn under and students needs to learn how to appreciate people's works in multimedia as they put their hearts and souls into them to make their projects a success.      
                                                                                                      [anisaajwa1112700884]






Logical Mind Map about The Faculty Of Creative Multimedia


Tuesday 27 December 2011

Juxtaposition 4 (week 10)

Nur Hanisah binti Abdul Thani
1112700468


Juxtaposition 4 (week 10)

Nur Diana Natasya Maarof
(1112700522)


Nur Ilya Khairiah binti Alias
 (1112700340)




Siti Raihan Binti Hamdani 
(1112701447)



Farzura Azreen Binti Abdul Saip
(1112701254)



Anisa Ajwa Binti Sahrul Isa
(1112700884)






Thursday 22 December 2011

Juxtaposition 3 (Week 9)

Nur Hanisah binti Abdul Thani
1112700468



Juxtaposition 3 (week9)

Nur ilya Khairiah
(1112700340)





NUR DIANA NATASYA BINTI MAAROF
 (1112700522)




Anisa Ajwa Binti Sahrul Isa
(1112700884)



Siti Raihan Binti Hamdani
(1112701447)


Farzura Azreen Binti Abdul Saip 
(1112701254)


Thursday 8 December 2011

juxtaposition2 (week 7)

Nur Hanisah BT Abdul Thani
(1112700467)


Nur Ilya Khairiah binti Alias
 (1112700340)







Farzura Azreen Binti Abdul Saip
(1112701254)




Nur Diana Natasya 
(1112700522)





Raja Intan Suraya
 (1112700165)



Anisa Ajwa Binti Sahrul Isa
(1112700884)